Reserved smashed onto the Great British high street in August last year and isn’t slowing down with it’s take over. For the brand’s next move they have employed Cindy Crawford for a campaign that’s an all singing, all dancing 1980s extravaganza!
Taking you back to the supermodel’s 1980s hey-day this exclusive first look at the “I Love You Cindy” campaign shows Cinders throwing her best shapes from the decade of disco decadence. Wearing a pink slouchy jacket with co-coordinated trousers the queen of supermodels certainly shows she hasn’t lost a single sparkle of her magic.
The campaign video set to fully launch on the 15th March will also feature the Stranger Things hunk, Dacre Montgromery – be still our beating hearts! Rest assured it will also bring power dressing back to the forefront of the high street – perfect for updating that ‘badass boardroom bitch’ wardrobe.
Reserved became part of the wave of European brands entering the high street for the first time last year namely alongside Arket and Cindy finds herself following in the footsteps of some rather sassy predecessors. The brand has already signed up Kate Moss, Adwoa Aboah and Irina Shayk to front their previous campaigns.
Now don’t mind us, as we are off to replicate Cinders and create our own 80s inspired soap opera dance in our local streets. We are all about celebrating all things Cindy after all!
We love you Cindy.